Brownie is the omnichannel cloud platform for Italian SMEs who want to sell simply and directly both online and offline. A unique platform that provides: warehouse management, E-commerce CMS and checkout software. In addition to simplifying the management of commercial activities by reducing operating costs, Brownie has also been designed to increase the performance of online stores. For this, it natively provides connections to all the main sales tools (from market places, such as Google Shopping or Farfetch, to mPOS systems, such as iZettle) helping merchants to sell up to 300% more. Brownie offers all the advantages of an all-in-one Enterprise platform, while maintaining a "tailor-made" approach: no problem of updating, monthly assistance included and unique frontend design for each E-commerce. Thanks to the geopricing system, it is possible to load different price lists for each country, with localization of taxes, shipping methods and payment systems. Among the main features available on the platform are: Loading goods, orders and returns to supplier Electronic invoicing Inventory management and label printing Raffle management with pre-authorization of payment Blog with "Shop on Image" function for direct purchase from editorials Machine learnig system and product recommendation B2B or B2C orders Brownie is a partner of AWS to ensure impeccable uptime even in the event of peaks of visits to the site (e.g. Black Friday) and maximum browsing speed always, even from mobile. Brownie accompanies the merchants in their growth process, helping them to scale their business quickly thanks to a dynamic pricing model that adapts to the volume of turnover, without placing any limit on access to the most advanced features of the Enterprise solutions.