EUCBEC FORUM 2019
Our mission
The EUCBEC FORUM wants to become the first and most prominent platform on cross-border e-commerce in Europe where all cross-border e-commerce players can meet and exchange ideas, find new partners, share experiences and grow their network in this fast-changing global environment.
Thanks to the cooperation between Wallonia and Cifnews, it was possible to mobilize international resources and organize the most comprehensive event ever held in Europe on Cross-Border E-Commerce. In fact, all categories have been represented on stage and the most relevant topics in the field have been discussed.
WHY WALLONIA
A strategic hub for cross-border e-commerce
Lying at the heart of Europe, thanks to its high-quality infrastructure, such as the Liege airport and its convenient land and water transportation, Wallonia (the French-speaking region of Belgium) is able to access a market of up to 500 million consumers within one day. It is a region naturally open to the world, a place with a liberal business environment without restrictions for foreigners. it is very export-oriented, making 70% of their turnover on exports as one of the highest export rates in the world (EU average: 30%).
Wallonia has a large-scale economic influence and its businesses represent 0.3% of global trade. Besides, the region came 3rd in the list of most attractive regions for e-commerce distribution centers (PwC study commissioned by the Flemish Institute for Logistics), thanks to its low set-up and operational costs and unbeatable retail warehouse rent price.
ABOUT THE LOCATION
Liege Airport
The Liege airport is Europe’s 8th freight airport, it is home to FEDEX and it serves more than 200 destinations. The Liege Airport is situated at the heart of the Amsterdam-Paris-Frankfurt golden triangle, a highly dense area of production in Europe. All of the largest western European cities are easily reachable in less than one day by truck, which translates in almost 400 million consumers.
The main runaway of the Liege Airport is 3,690 m long, allowing all kinds of aircraft to take off with full cargo holds. It connects a large number of airports in Europe, North America, the Middle East, Asia and Oceania and over 66% of European freight transits through the airport.
All these reasons make Wallonia the 3rd most attractive region for e-commerce distribution centers.
The topics of the Forum
CROSS-BORDER E-COMMERCE
THROUGH THE BRI
WHEN EUROPE GOES TO CHINA
CHALLENGES
What China
has to offer
in terms of logistics
and what hurdles
it brings up?
OPPORTUNITIES
Cross-border E-commerce can help SMEs expand their customer base internationally. China is one of the best opportunities to start this journey.
HOT TOPIC
New Retail and Media Platform: the Chinese innovative way to the future of commerce.
WHEN CHINA GOES TO EUROPE
CHALLENGES
Standards: transparency, sustainability and consumer protection are the main concerns of European customers. How can Chinese cross-border sellers adapt?
OPPORTUNITIES
European customers are the perfect public for the products of the New Made in China, how can we introduce each other?
HOT TOPIC
The EU is working towards building a Digital Single Market, What does this mean for extra-EU companies?
EUCBEC FORUM MISSION
The most prominent platform in Europe
The EUCBEC FORUM wants to become the first and most prominent platform in Europe where all the players can meet and exchange ideas, find new partners, share experiences and grow their network in this fast-changing global environment.
Thanks to the cooperation between Wallonia and Cifnews, it was possible to mobilize international resources and organize the most comprehensive event ever held in Europe on Cross-Border E-Commerce. In fact, all categories have been represented on stage and the most relevant topics in the field have been discussed.
WHY WALLONIA
A strategic hub for cross-border
e-commerce
Lying at the heart of Europe, thanks to its high-quality infrastructure, such as the Liege airport and its convenient land and water transportation, Wallonia (the French-speaking region of Belgium) is able to access a market of up to 500 million consumers within one day. It is a region naturally open to the world, a place with a liberal business environment without restrictions for foreigners. it is very export-oriented, making 70% of their turnover on exports as one of the highest export rates in the world (EU average: 30%).
Wallonia has a large-scale economic influence and its businesses represent 0.3% of global trade. Besides, the region came 3rd in the list of most attractive regions for e-commerce distribution centers (PwC study commissioned by the Flemish Institute for Logistics), thanks to its low set-up and operational costs and unbeatable retail warehouse rent price.
ABOUT THE LOCATION
The Liege airport is Europe’s 8th freight airport, it is home to FEDEX and it serves more than 200 destinations. The Liege Airport is situated at the heart of the Amsterdam-Paris-Frankfurt golden triangle, a highly dense area of production in Europe. All of the largest western European cities are easily reachable in less than one day by truck, which translates in almost 400 million consumers.
The main runaway of the Liege Airport is 3,690 m long, allowing all kinds of aircraft to take off with full cargo holds. It connects a large number of airports in Europe, North America, the Middle East, Asia and Oceania and over 66% of European freight transits through the airport.
All these reasons make Wallonia the 3rd most attractive region for e-commerce distribution centers.
The topics of the Forum
CROSS-BORDER E-COMMERCE
THROUGH THE BRI
WHEN EUROPE GOES TO CHINA
CHALLENGES
Distribution: what China has to offer
in terms of logistics and
what hurdles it brings up?
OPPORTUNITIES
Cross-border E-commerce can help SMEs expand their customer base internationally. China is one of the best opportunities to start this journey.
HOT TOPIC
New Retail and Media Platform: the Chinese innovative way to the future of commerce.